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Circle Pulse
by Circle Digital
Evidence-Based Commerce Audit — Indonesian D2C & E-Commerce

Where does your brand actually stand on Shopee & TikTok Shop?

Know where your brand stands, what is limiting conversion and ROAS, and what to improve next across Shopee + TikTok Shop. Circle Pulse diagnoses your position against your category and competitors, then turns the gaps into measured interventions — outside-in intelligence fused with your own first-party data, every finding traced to evidence, recommendations reviewed by a strategist. You don't buy a dashboard, you get a smarter agency.

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Diagnosis, then action
Scored gaps and benchmarks across Shopee + TikTok Shop, prioritised by their expected impact on conversion and ROAS.
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Outside-in + first-party
Licensed market intelligence and public evidence, fused with your own CSV/Excel data — your verified numbers stay canonical, never averaged with estimates.
Strategist-reviewed
Recommendations approved by a strategist — labelled by evidence class, never auto-shipped.
Diagnose · Optimise · Allocate

Diagnosis first. Everything else is built on it.

Most tools start by telling you where to move your budget. That answer is only as good as the evidence underneath it — so we start by establishing the evidence, and we tell you which stage we are actually able to deliver today.

01Diagnose
Available now
Where does my brand actually stand, and why?
Your position versus your category and competitors across Shopee + TikTok Shop. Where visibility, content, pricing, trust, demand generation and campaign performance are holding you back — which gaps matter most, and what is causing them. Every finding traced to evidence and labelled by how strongly it is supported.
02Optimise
In build
What do I fix first — and did it actually work?
Diagnosis turned into execution: prioritised opportunities, recommended interventions, owners and due dates, then a measured before-and-after. Each action states which outcome it targets — conversion, ROAS or both — the metric expected to move, and how the result will be measured.
03Allocate
Not yet — and we will say so until it is earned
Where should the next rupiah of investment go?
Allocation between platforms, campaigns, products, keywords and creators — but only once verified spend and outcome data, compatible attribution definitions, validated response curves and back-testing exist to support it. Until then we do not show a number, because a precise-looking allocation built on estimates is a guess wearing a suit.
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Marketplaces, deliberately
Shopee + TikTok Shop. Indonesia only. We would rather be genuinely useful on two marketplaces than shallow across five.
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Evidence classes on every number
Verified first-party, observed public, estimated provider, inferred. Your verified figures stay canonical for your brand — we never average them with an estimate to make a chart look tidier.
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Recommendations auto-shipped
Every recommendation is reviewed by a strategist before you see it, states the outcome it targets — conversion, ROAS or both — and says how the result will be measured.
5-minute walkthrough

Open any of the three brands — switch between them in the sidebar.

Real-shape data. Real interactivity. Run an outside-in audit, upload first-party reports, trace a finding back to its evidence, approve a recommendation — then switch brands and watch every screen change.

Enter the demo