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PERFOMA
by Circle Digital
Performance Marketing Intelligence — Indonesian D2C & E-Commerce

Where should your next IDR of ad spend go?

PERFOMA is the intelligence layer for mid-market Indonesian brands running performance marketing across Shopee, TikTok Shop, Meta, Tokopedia and Lazada — bundled with a managed agency service. You don't buy a dashboard, you get a smarter agency.

Enter the demoSee how it works
📊
Cross-channel reporting
Spend, revenue, ROAS — all 5 channels, one screen.
🎯
Decision intelligence
Recommendations with confidence ranges + measurement plans.
🔮
Predictive forecasts
Plan a budget, see expected blended ROAS live.
Five modules — one screen each, one decision each

Built around the questions a brand asks every Monday morning.

Pulse
“I see everything in one place, today.”
Consolidated reporting across Shopee, TikTok Shop, Tokopedia, Lazada, Meta — every channel, one dashboard.
Compass
“I know what to do next.”
Decision intelligence: budget reallocations, bid changes, keyword adds — each with confidence range and a measurement plan.
Atlas
“I know what's about to happen.”
Predictive forecasts, keyword universe, white-space scoring — what to plan for next week, next month, next mega-sale.
Signals
“I'm warned before I notice.”
Anomalies and trend detection — ranking drops, CPC spikes, viral hashtags, competitor moves.
Operations
“I run my account.”
Integrations, team, billing, audit. The plumbing — quiet, reliable, out of the way.
Pick a brand to explore

Three Indonesian brands. Three verticals. One PERFOMA.

Each brand has its own data, SKUs, and recommendations — but the same five modules work the same way. Switch between them in the sidebar once you're in.

Beauty / Color Cosmetics
01
Glow Studio
Indonesian D2C lip-tint brand competing in the mid-market shade-led category.
founded 2022·Jakarta
Beauty / Skincare
02
Aurelia Skincare
Premium Indonesian skincare brand — serums, moisturizers, masks for tropical skin.
founded 2021·Bandung
F&B / Specialty Coffee
03
Kopi Kita
Direct-trade Indonesian specialty coffee — beans, drip bags, ready-to-drink cans.
founded 2023·Surabaya
5
Channels in one view
Shopee, TikTok Shop, Tokopedia, Lazada, Meta — consolidated for the first time.
±15%
Forecast accuracy target
Every prediction shown as a range with a confidence percentage. Past accuracy logged honestly — even when we're wrong.
90 d
First measured ROAS lift
From contract sign to first measured channel-reallocation lift documented. Bounded downside, upside on spend you were already making.
5-minute walkthrough

Open any of the three brands — switch between them in the sidebar.

Real-shape data. Real interactivity. Click through Pulse, accept a Compass recommendation, run a forecast scenario in Atlas, triage a Signal — then switch brands and watch every screen change.

Enter the demo